While working in the safety products industry I’ve had many opportunities to not only design products, but the marketing, packaging, & promotional materials as well.

The Workman Twin Leg is a compact self-retracting lifeline used to arrest a fall of roughly 6 to 9 feet for those working in construction, utilities, & public works.

This shippable launch kit doubled as a POP display for use in retail environments & contained a  retractable ‘Infoshade’ that mimicked the product scale & provided a way to communicate information to our customers.

Sent to 3,000 distributors It included additional marketing collateral both in hard copy and digital form via a USB replica of the product earning $250,000 in initial sales & named MSA’s most Valuable Team Play Award for that year.